Increasing physical activity:
Trends for planning effective communication (2004)
ISBN
1-895724-43-0 |
| Errata: Please note that updates have been made in page 6, 20, 77 and 88 of the 2003 Physical Activity Monitor. Please replace any copies you have downloaded prior to February 12, 2009. |
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| In addition to highlighting differences among physical activity levels, the current analysis focuses on age, sex, and regional differences within topics. The report provides a synopsis of the current situation in Canada that is relevant to policy and decision-makers in designing communication initiatives to reduce physical inactivity. It updates previously released information on physical activity and factors related to social marketing and communications. |
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| CONTENTS |
PDF Downloads |
| Highlights |
(PDF: 268 KB / 14 pages) |
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| A summary of key findings and their implications for advancing the public agenda and designing relevant strategies. |
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| Exposure and attention to physical activity |
(PDF: 868 KB / 34 pages) |
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| Receipt of information and factors influencing its credibility: awareness of Canada’s guidelines for physical activity, visits to a health professional, obtaining information from health professionals, information that would help individuals to overcome barriers to physical activity, and credibility of sources of physical activity information, by population groups and as trends over time where applicable. |
| List of topics: |
Awareness and receipt of Canada's physical activity guidelines
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Awareness of Canada's Healthy Living Strategy
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Visits to a health professional
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Obtaining activity information from a health professional
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Information to encourage and support physical activity
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Source of physical activity information
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Credibility of physical activity information: organizations
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Credibility of physical activity information: health professionals
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Credibility for physical activity information: researchers
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Credibility for physical activity information: athletes
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Credibility for physical activity information: government
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| Understanding the "product" and amount of physical activity |
(PDF: 564 KB / 20 pages) |
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| Understanding the amount of physical activity required for health benefits as per Canada’s Physical Activity Guide to Healthy Active Living, and individual ratings of certain types of physical activities in terms of achieving health benefits are presented by population groups and as five year trends where applicable. |
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Understanding the minimum amount of activity required
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Rating activities as most beneficial: competitive sports
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Rating activities as most beneficial: recreational activities
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Rating activities as most beneficial: outdoor activities
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Rating activities as most beneficial: walking and bicycling
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Rating activities as most beneficial: household chores
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| Awareness of the benefits of physical activity |
(PDF: 292 KB / 7 pages) |
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| Beliefs about the benefits of physical activity and about the adequacy of individual physical activity levels presented by population groups and as trends over time when available. |
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Beliefs about the benefits of physical activity |
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Beliefs about adequacy of personal physical activity levels |
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| Attitude, intention, and trial of the "product" |
(PDF: 672 KB / 25 pages) |
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| Attitudes toward physical activity, future intentions to be active, steps taken to become more active, preferred physical activity routine, and the confidence and feasibility of incorporating and following a preferred routine by population groups and as trends over time when available. |
| List of topics: |
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Attitudes towards physical activity |
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Future intentions of being more active |
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Steps taken to become more active: seek information
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Steps taken to become more active: seek advice
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Steps taken to become more active: trial of physical activity
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Preferred physical activity routine
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Feasibility of following preferred routine
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| Assessing success: Trends in participation |
(PDF: 384 KB / 9 pages) |
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| Physical activity levels of adults and children (CCHS), popular activities of adults and youth (CCHS), healthy lifestyles among aboriginals, healthy lifestyles among visible minorities, and healthy lifestyles of urban versus non-urban residents are presented. |
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Popular activities among adults
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Popular activities among youth
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Healthy lifestyle behaviours among aboriginals
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Healthy lifestyle behaviours among immigrants
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| Examples of current strategies by governments |
(PDF: 164 KB / 5 pages) |
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| Examples of current governmental strategies to increase physical activity. |
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| Forging ahead: What works |
(PDF: 232 KB / 12 pages) |
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| Considerations for developing initiatives for physical activity in Canada, including a summary of proven interventions, and healthy public policies and prevention strategies in key settings, such as schools, workplaces, home, community and health care settings. |
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| Appendix B: Methodology |
(PDF: 120 KB / 3 pages) |
| Appendix C: statistical notes |
(PDF: 48 KB / 1 pages) |
| Tables |
(PDF: 700 KB / 60 pages) |
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| Complete report |
(PDF:
2.3 MB / 148 pages)
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